It’s official! Holey Cream: Outrageous Ice Cream and Bake Shop, on 53rd & 9th, is open for business. You might remember my gushing, wistful post a few weeks back about the place- so naturally, I had to follow up and get me some doughnuts asap.
As giddy as I was to barge through the door, I must admit their look was a bit off-putting. I guess I was expecting more of a Doughnut Plant, “mom’s kitchen” kind of thing- an aesthetic customary to Hell’s Kitchen and the Village. Shiny, super stylized and youthful, Holey Cream unfortunately reminded me of the Baskin Robins/ Dunkin’ Donuts joint franchise. Perhaps they’re aiming to create an easily duplicable image in hopes of going national? Whatever the reasoning, I was willing to look past it for the sake of my doughnut craving...
As giddy as I was to barge through the door, I must admit their look was a bit off-putting. I guess I was expecting more of a Doughnut Plant, “mom’s kitchen” kind of thing- an aesthetic customary to Hell’s Kitchen and the Village. Shiny, super stylized and youthful, Holey Cream unfortunately reminded me of the Baskin Robins/ Dunkin’ Donuts joint franchise. Perhaps they’re aiming to create an easily duplicable image in hopes of going national? Whatever the reasoning, I was willing to look past it for the sake of my doughnut craving...
7 Comments





RSS Feed